Crunchyroll x The Loop
AT WESTFIELD TOPANGA MALL, LOS ANGELES
Crunchyroll and Three Ten Merchandising Services announced plans for a new immersive experience set to go down at The Loop, a new rotating retail destination located at Westfield Topanga Mall in Canoga Park, CA. The Loop features “immersive activations, exclusive merchandise, collectibles, themed environments, and fan experiences inspired by the biggest entertainment brands in anime, entertainment, gaming, music and pop culture.”
My Role:
Directed concept-to-opening creative development for Crunchyroll x The Loop at Westfield Topanga, spanning scenic design, graphics, storytelling, interactive environments, and retail across three anime IPs: Sentenced to Be a Hero, Bananya, and Solo Leveling.
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Oversaw creative direction of project from concept to delivery
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Developed scenic design including 3D models, original graphics, and interactives
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Worked directly with the fabricators to develop materials, finishes, and schematic design packages.
Solo Leveling
Fight alongside Penal Hero Unit 9004 and join the war against the demon blight.
Bananya
Peel away from the action to find Bananya and its lively bunch of friends at a summer festival filled with various games and even a photo opp with an adorable plushie wall. Don’t forget to stay for the fireworks!
Solo Leveling
Do you have what it takes to become a hunter? Enter the Hunters Association to test your mana levels to discover your rank, class, and skills.
